By integrating WhatsApp with cell phone number database your website, you have the power to build customer relationships and drive the entire sales journey from start to finish.
If you are interested in creating and implementing a powerful WhatsApp strategy for your business, we are here to help. We are also a HubSpot Diamond-Partner Agency and are able to assist you with WhatsApp aToday, WhatsApp is the world’s most popular messaging app, with over 2 billion monthly users. In fact, the monthly WhatsApp user is higher than that of WeChat, Telegram and even Facebook Messenger. With WhatsApp taking center stage in communication across the globe and with such a high number of users, it is no wonder the app is able to help businesses engage with customers in a more personalized and engaging way.
Below, we take a look at the power of WhatsApp and how you can leverage the app's business functions.
Getting Started with WhatsApp Business
What is
Launched in 2009 (yes, you heard it right), WhatsApp is the most renowned mobile messaging app in the world. Available in over 180 countries and in 60 different languages, WhatsApp is a part of our lives and has become second nature when it comes to communication. As stated previously, the app has over 2 billion active users per month, and this traffic represents an enormous opportunity for businesses to market their offerings, generate leads, build interest and boost sales.
In 2018, WhatsApp capitalized on this reach and launched WhatsApp business. The variant of the app is meant to be used by business owners who want to leverage off WhatsApp’s usage and popularity. In the beginning, the business app was built for small businesses looking to reach the consumer but soon the app became popular and is now also being used by larger organizations looking to send high volume B2C support and notifications.
But what does the app offer and how can it benefit your business efforts?
WhatsApp for Business Offerings and Benefits
WhatsApp technology allows for instant communication with friends and family members, and this same context can be powerful when applied to business and consumer communication.
Below, we outline what the WhatsApp Business App offers and how it can better your business:
Catalog Display: This is a powerful offering and is especially useful for businesses in the eCommerce industry. When you create a WhatsApp Business profile you will be able to showcase your product or service offerings and include brief descriptions including photos, price and links. This makes for greater product or service visibility and allows for instant conversion.
Instant Responses: With WhatsApp for business, you can save time by using present responses. The app allows you to create predetermined responses to answer some of your most frequently asked questions. This ensures that your potential or current client receives the information they require at the click of a button - making for excellent customer service and increased brand trust.
Customer Segmentation: Similar to a Customer Relationship Management system, you are able to organize your contacts, leads and chats making for easy retrieval. You are also able to manage your chats by using specific filters and sort them by groups, broadcast lists and unread messages. This ensures no client or potential client gets left behind, and you are able to track lead progression seamlessly. nd HubSpot website integration.
Here are some benefits of the HubSpot & WhatsApp integration:
2-way sales interactions can be mapped into HubSpot. This allows businesses to trigger automation based on specific responses.
Send and receive messages inside of HubSpot CRM
WhatsApp conversation histories can be found inside of your CRM
To get started, contact Nexa using the 'Request a Quotation' button on this page.