16. Ebooks An ebook is a great way to offer france email database even more knowledge that doesn’t quite fit in a blog post. Length can be as long or as short as you want, but these are great for longer form content, content that requires more design to understand, and more. Here’s an example of an ebook’s call-to-action within a blog post. lead generation content upgrade email ebooks If you’re not sure how to make an ebook, starting with an outline and an ebook template is a great way to dive in.

17. Free trials Give your audience a sneak peek into your product, or into the premium version of your product, for a limited time. Even if you have a free version, giving them access to all the bells and whistles can be a great way to convert users to paying customers even quicker. Here’s a great example of Leadpages offering a free 14-day trial to their blog readers.