What to offer in the loyalty program
This is a crucial aspect : you can ask people who enter your website to sign up for the loyalty program by becoming customers with an official profile.
But what should be the benefits to push the public to thailand business email list follow your requests ? Here is a series of advantages for those who sign up for your e-commerce loyalty program:
Free shipping.
Price advantages.
Access to periodic discounts.
News preview.
Advanced support.
An e-commerce customer loyalty program is a loyalty tool that aims to retain and engage your contacts , so that they purchase more. That is, a greater number of products and more frequently.
The benefits must be directed in this direction: to give concrete benefits. In this case we are talking about a perks reward : a universal e-commerce loyalty program, the same for all those who accept the conditions. But there are substantial differences.
One of the most interesting solutions involves the gamification path. That is, they involve the user in a multilevel game in which points are collected and once a certain threshold is reached, privileges are obtained . Obviously, you sign up to the website and create your own account, here you have the possibility to monitor the progress of the profile.
The more you buy, the more points you get, thus moving up the level. So, is this logic better or focus on the perk program for customer loyalty?