Since 2018, at least four out of ten purchases have been made using the Internet alone as a “channel” to research and then complete the transaction. 54% of all millennial purchases were made online.
Multichannel consumers (i.e. consumers who use both the Internet and physical stores during their purchasing process) will also spend 3 times more on average than “single channel” consumers.
But the competition for their attention is fierce.
In this article, we explain how to improve your business's online visibility and reach your future customers using the following tools:
Google my Business
Influencer Marketing
Blogs
Use Google My Business to maximize your online visibility
If you're wondering how to get your business found on Google, the answer is: Google My Business (GMB) .
What is Google my Business ?
Google My Business is " a free and easy-to-use tool that allows businesses qatar cell phone number and organizations to manage their online presence on Google, including Google Search and Maps. By validating and editing your business information, you can […] help people find you on Google and tell them about your business ."
88% of consumers who search for local businesses online call or visit them within 24 hours. Additionally, local business searches result in a sale for 88% of consumers . GMB is the best platform to help your retail business get found by more local consumers online and convert that visibility into sales.
google information online visibility
To create your GMB profile, click here . It's easy, just the following information:
Company Name
Address
Domain (website URL)
Business Category (Clothing, Home Decor, Sporting Goods, etc.)
Phone number
Importance of Google my Business
According to Think with Google , 18% of local smartphone searches result in a purchase within a day. Imagine if your store appeared at the top of 18% of the 5.6 billion daily searches on Google.
That's a lot of search traffic coming to your store (and a lot of potential sales).
Setting up your business's GMB profile helps it appear at the top of relevant searches by people in your area and gives you a place to gather customer reviews, follow the tips in this article , and increase traffic to your website.