Some ways to increase or improve ROI are:

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" “AI is not another new website or social media network, it’s a tectonic transitional moment. We’ve had a few moments like this in business history, and I think we’re on the precipice of one now. "
- Jim Lecinski, Kellogg School of Marketing at North email marketing lists australia western University
5. Increase ROI
Return on Investment (ROI) is a crucial metric for marketers. It measures the profitability of an investment and lets you know whether a campaign or tactic has been successful.

That way, you can ramp up marketing activities that give you a positive ROI and abandon those with a negative one. Knowing the ROI of social media and content marketing activities can be particularly helpful.


Set goals





Track related KPIs
Identify areas of improvement
Develop high-value and relevant content
Use different channels
Improve user experience
Use automation tools
Tracking ROI across channels will help you identify what really drives rev