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One of the great marketing tactics is to trigger a chatbot with exit intent. This way, you can catch users’ attention when they’re about to go. Strategy : product demoa free demo is the most crucial component of a bb saas business’ lead generation tactics and sales. It’s a once-in-a-lifetime opportunity to show a prospective buyer the worth of your product.Product demos are essential components of any software sales process, and poorly executed demos significantly impact closing rates.